Design Research & Development

Confidential Client Project

17

Semi-structured interviews

34

Participants involved

Research-based design development project exploring the value and role of design in a large scale Finnish service development organisation.

The project included examining how design is understood, experienced and communicated across different stakeholder groups. The research combined case study and design thinking with 17 semi-structured interviews involving 34 participants across three organisational maturity levels.

The outcome was a set of recommendations for strengthening design understanding, customer insight, cross-disciplinary collaboration and ways of measuring design maturity and customer experience

Role: Design researcher / Development project